TACO BELL,PIZZA HUT,KFC의 해외진출instance(사례)analysis
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작성일 22-12-29 20:17본문
Download : TACO BELL,PIZZA HUT,KFC의 해외진출사례분석.pptx
TACO,BELL,PIZZA,HUT,KFC,해외진출사례,경영경제,레포트
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Part 1. Yum! Brands’ strategy
Part 2. Success in China
Part 3. 신시장 진출
India & South Africa
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39000
Number of stores in global
1987 KFC 中國 최초 개점
1977 펩시콜사-피자헛, KFC, 타코벨 인수
1997 펩시콜라 사업부에서 분리
Long John Silver 와 A&W All American Food 인수 2002
East Dawning 런칭 2005
해외진출 전념화 선언 2xxx
Part 1. Yum! Brands’ Strategy
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Part 1. Yum! Brands’ Strategy
Yum! Brands의 주요브랜드
Serve a variety of Tex-Mex foods including tacos, burritos, quesadillas, nachos,
Styles of pizza along with side dishes including salad, pasta, buffalo wings,
Kentucky
Fried
Chicken
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Part 1. Yum! Brands’ Strategy
Building the defining global company
that feed the world
Multi-branding
Build leading brands across china in every significant category
Drive aggressive international expansion and build strong brands everywhere
Dramatically improve U.S brand positions consitstency and returns
Drive industry leading lo…(省略)
TACO BELL,PIZZA HUT,KFC의 해외진출instance(사례)analysis
레포트/경영경제
설명
Download : TACO BELL,PIZZA HUT,KFC의 해외진출사례분석.pptx( 97 )
TACO BELL,PIZZA HUT,KFC의 해외진출사례분석 , TACO BELL,PIZZA HUT,KFC의 해외진출사례분석경영경제레포트 , TACO BELL PIZZA HUT KFC 해외진출사례
TACO BELL,PIZZA HUT,KFC의 해외진출instance(사례)analysis
순서
다.